The Solution…
Show your hand…
Those hands belong to Beth Moran. She has been traditionally weaving wool from her sheep on Claire Island, Ireland, all her life, like her mother, and her mother before her. She is Claire Island. She is part of the rich fabric that makes up the story of Ireland. She is why we travel, and the kind of story that we seek out to craft the mythology of a destination, and why telling her story increased awareness of the Wild Atlantic Way by 850%. Here is our process:
Professional Brand Alignment
Algorithm Response Research
Experience Based Focus
Advanced Research
We have over 20 celebrated years of experience building authentic campaigns for the world’s largest brands. We take that experience and apply it to each unique destination to best craft a powerful campaign that works closely with the destination to seamlessly integrate it into your existing brand ecosystem.
High Res Still Images
Cinematic Videos
Social Formats
Capture
Requiring nothing more that your standard fam trip we can capture all the content needed to build a vast media library that contains hundreds of high-quality stills, truly cinematic video, interviews, drone footage, and enough social content to last years. We are able to do this because our journalist is not just a photographer or influencer, but a producer and filmmaker with years of polished professional experience.
Captivating Print Articles
Library of Polished Films
Dozens of Social Media Segments
Create
With a library of exquisite raw content to draw from we can build a truly impressive set of content that provides farther reach and depth than any traditional media ask. Beautifully crafted articles that become a cornerstone for discovery, several professionally produced high-impact films, and dozens of social media segments that when combined create an irresistible framework for organic discovery. What’s more this library including raw media is given to you so you can repurposes it as you see fit.
Advanced Analytical Schedule
SEO/Keyword/Hashtag integration
Evergreen Longevity
Release
This here is the secret sauce. Instead of a journalist releasing one online article, or an influencer posting a handful of shots that dissapear with a twitch of a thumb, we built a analytic release schedule that takes advantage of the full potential of each piece of media, strategically collaborating with brands that make up your unique identity to organically captivate new audiences and keep them engaged for the life of the campaign. We produce exceptional work that demands a proper platform.
